What attracts me, while looking at any editorial or campaign, are the colors.
The outfits and styling and locations all come in later.. But colors really play a main part..
Remember the Alice + Olivia campaign that made me crazy? It was just bright clothes, with a contrasting back ground.
What I like about Blanco's Spring Campaign is that even though the back ground is plain, the clothes stand out so well! Colorful elements in the form of props and accessories are used to make even the dullest outfit (the white bikini) pop!
They shot three campaigns, here one of them.. Model Paula Folch returns as the face of Blanco’s summer 2012 collection for the label’s latest advertising campaign. She sports a mix of bikinis, patterned dresses and pajama style pants for the colorful images. The Spanish beauty is accessorized with oversize bags and totes as well as retro style sunglasses.
Mary Katrantzou flash back anyone?
Heres the other on.. The more 'fun' one..
Irina Shayk fronts the summer campaign for Blanco. The Russian stunner shows off the beachwear collection complete with surfboards, sunglasses and colorful bags. Irina shows off her curves in sexy bikinis and casual denim for the new advertisements.
And here is the final one (I guess, not sure if there are more)
Izabel Goulart fronts the spring-summer 2012 campaign for Blanco. Wearing pastel hues of cream, sherbert and mint with metallic accents, the Brazilian beauty exudes a casual confidence in the studio images.
Love their separates especially the floral dress.. And the colors too!